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Domain names cost $77 every 2 years

This is the core of your online identity. The most effective domain names are those that contain an industry term, coupled with a geographic term (eg; www.bullicafe.com.au) but this can sometimes depend upon the industry. It is always best to choose a name that is concise, and easily reiterated without error.

For best search engine results in Australia we recommend using a .com.au address which requires an ABN and is only allocated when there is a significant connection to the registered business name.

Otherwise you may opt for a .com or similar international format which is not subject to the same restrictions.

Please note that there are cheaper registration options for community (not for profit) groups by using the .org.au format.